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NOUAR BOLDY
Los Angeles-based artist Nouar Boldy graduated from Art Center College of Design in 2004 and has focused on television animation and pursuing personal creations since. Boldy cites as inspiration: early to mid-century animation, illustration, food and advertisement illustration. Van Bueren cartoons, the illustrations of Enoch Bolles, Vernon Grant, as well as old cookbooks continually inspire her colorful, humorous, witty, and sometimes dark pieces.
Nouar was born in Tehran, Iran, migrating to Germany with her family before settling in the United States. For those of us with that Victorian preoccupation with clever anthropomorphism, her work is indeed exemplary of an oft forgotten artform and whimsy. Boldy explains her vision: “developing mascots with happy cartoon faces on merchandise encourages consumers to feel comfortable... I have always been completely fascinated by our massive consumer culture and often feel everything around us is a commercial, constantly manipulating us into desiring things we don’t really have a need for, or shouldn’t want in the first place.”
